Case study

Scaling Gap’s fulfillment operations

Gap Inc. + VARGO®

Gap partnered with VARGO® to design and deliver a fulfillment system capable of operating at scale, consistently, efficiently, and under peak pressure. Through a long-term partnership, VARGO® helped Gap reimagine fulfillment as a unified, waveless operation that integrates people, automation, and software into one cohesive system.

Gap Hero

Unified high-volume fulfillment under real-world conditions

750K+

Daily units processed at peak

<45 MIN

Order cycle time

380+

Picking UPH

<0.1%

Error rate

The challenge

Fulfillment in a high-volume environment

Gap’s fulfillment operations faced growing pressure from rising eCommerce demand, labor constraints, and the need to consistently meet commitments across peak seasons. Existing workflows and automation investments required tighter coordination to improve throughput, reduce cycle times, and ensure reliability at scale.

  • Support sustained growth across a multi-brand network
  • Increase throughput without proportional labor increases
  • Improve order accuracy
  • Maximize the value of automation investments
  • Perform consistently during peak demand
By the numbers
3,100

retail locations

6

brands sourced from 30 locations

10

distribution centers

7M+

network capacity units/day

Gap needed a fulfillment approach that could evolve with the business — not another isolated automation layer.

The solution

Real-time fulfillment, orchestrated at scale

Gap partnered with VARGO®, a proven systems integrator, to design and implement a fulfillment strategy supported by multi-vendor automation and real-time orchestration. VARGO® rearchitected Gap’s online fulfillment operations around COFE® WES, replacing batch “wave” processing with continuous execution that coordinates labor, automation, and inventory in real time.

01

Space and labor efficiency

Design to optimize space utilization and labor efficiency.

02

Multi-vendor integration

Automation from multiple vendors integrated into one execution model.

03

Real-time orchestration

COFE® sequences and synchronizes workflows to maximize throughput and reliability.

04

Existing asset optimization

Prior automation investments extended while incremental capital spend is minimized.

Gap 2nd image
Design & implementation

A single system across diverse automation

VARGO® led the full lifecycle of design, integration, and commissioning while working closely with Gap’s teams to ensure long-term scalability. COFE® orchestrates automation technologies across Gap’s fulfillment network, coordinating workflows from receiving through shipping.

Technologies integrated

MHS & Dematic conveyorsOPEX® Sure Sort®TGW ASRSEurosortInterroll cross-belt sortersAccutech auto packagingFMH automatic trailer loadersExotec GTP SystemOcado GTP SystemOcado ORBS

The results

Faster. More reliable. Scalable.

VARGO®’s waveless fulfillment approach transformed performance across Gap’s fulfillment network. The system continues to perform consistently, even during peak demand, giving Gap a reliable foundation for ongoing growth.

Reliable execution under peak demand

The same four proof points shown at the top can stay pinned in the page intro, while this section closes the story with the operational result.

See fulfillment execution in action

Schedule an operational assessment, explore a COFE® demo, or visit a reference site.